Join Pizza Beppe's la famiglia loyalty club and earn free pizza - or a Pizzaiolo Masterclass trip to Napoli. Pizza Beppe has launched the ultimate loyalty program to keep customers coming back for seconds.


"From our background at G-star, we know that you have to do something for your fan base, your returning customers. That's why a loyalty program was on our roadmap from the start."


With 87,000 points rewarded over the first year and over 2,500 loyalty transactions, the Beppe famiglia is not only loved by customers, but it's fulfilling the goals of the management team.


"If you make it clear to people what the benefits are, actually everyone thinks it's a lot of fun to participate in the savings. I think about 9 out of 10 customers participate. We haven't been operating for very long, but we already see that people are coming back more often. In addition, of course, you build a customer database, so that we can stay in touch with our members even more easily."